Moving small businesses away from checks represents $4.1 trillion in potential spend for payment card issuers.
The 29 million small businesses in the U.S. generate $5.5 trillion in total spend1, but only 9 percent of that spend is captured on credit and debit cards. While payment cards are gaining in usage, check is still the payment method of choice for small business owners (SBOs)—accounting for 75 percent of all small business spending2.
We’ve created an easy, turnkey marketing solution to help you capture more spend for your small business payment card program. This plan highlights the advantages and benefits of Visa business debit and credit card products using proven marketing strategies to break through to this hard-to-reach audience.